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Chapter 5 of 66 min

Framing the problem

The way a problem is framed decides which solutions you will see. Reframing the same problem from different angles often reveals better options than solving the first version.

Key ideas

  • The first framing is rarely the best one.
  • Asking who has the problem and why changes the solution.
  • A well-framed problem is specific, measurable and owned.

Step by step

  1. 1

    Write the problem as it was first described.

  2. 2

    Rewrite it from the customer's, the team's and the leader's view.

  3. 3

    Ask why it matters until you reach the real goal.

  4. 4

    Choose the framing that makes progress measurable.

Example

'We need a bigger waiting room' is reframed as 'patients wait too long to be seen'. The solution becomes faster triage, not construction.

Your drill

Take a current problem and write three different framings of it, then pick the one that leads to the most practical action.

Common mistakes

  • Solving the first framing without questioning it.
  • Framing problems as missing solutions, such as 'we need more staff'.

Check yourself

Why is 'we need more staff' a weak problem framing?

Show the answer

It states a solution rather than the underlying problem, which hides other possible answers.

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